ADVERTISING ESSAY ON ETHICS (not marketing or PR)
– Write a referenced argumentative essay include Pros & Cons.
– How can Advertising professionals balance what are often conflicting duties to themselves, to their client or employer, to society and to their profession?
-The goal of Advertising is to sell products and convince consumers to buy it, but that comes at a cost and the aggressive methods of Advertising has caused other long term effects/damages: gender inequality (woman seen as homemakers), misleading information (not telling the whole truth on the product), advertising to children who have no cognitive development (advertising to children too young!) and advertising has contributed to environment.
The essay must focus on the reason to advertise and how that need to advertise has increased, which has led to unethical decisions, which now has caused long term issues ie. gender inequality etc etc.
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